GROWTH & IMPACT WEEK SPEAKER LINEUP
The speakers at Growth and Impact Week are award-winning advisors, operators, and thought leaders who don’t just understand growth and impact, they execute it. Each speaker has been selected for their ability to translate methodology into real-world implementation, sharing how they’ve built in-demand practices through intentional, ROI-driven relationships with business owners. Expect candid perspectives, practical frameworks, and honest discussion around what works in today’s market, from client selection and trust-building to accountability, culture, and value creation. This is not a stage of theorists; it’s a room of practitioners committed to helping you apply what you learn and accelerate results in your firm.
RESOURCE & SOLUTION LABS
Drew Watkins
Founder
Co-Creating an Advantageous Exit
Drew Watkins is the founder of ella, a service that empowers trusted advisors to guide small business owners through the complexities of selling their businesses. Building on his expertise in product management, human-centered design, and emerging...
ABOUT DREW
Drew Watkins is the founder of ella, a service that empowers trusted advisors to guide small business owners through the complexities of selling their businesses. Building on his expertise in product management, human-centered design, and emerging technologies, Drew is reshaping the small business exit process, equipping advisors with tools to drive value-maximizing transitions.
His role at ella spun out of his time as an Innovation Consultant at Erie Insurance, where he led product strategy and experimentation on projects within the Next Level Innovation team, including related to agent perpetuation. His career began at Cast & Hue, a consultancy rooted in human-centered design, and continued as a founding member of Interobang, a lean digital product incubator, where he drove the development and in-market testing of multiple ventures.
Drew thrives at the intersection of technology and human-centered design. His passion lies in solving complex challenges with innovative solutions, now focused on ensuring that small business owners can exit with clarity, confidence, and maximum value.